Social Entrepreneurship : Buy 1 Give 1
Wednesday, February 17th 2010 @ 1:21 PM (not yet rated)
Following on from the recent creation of Friends of the World, (an initiative to direct more of my residual / referral-based income to a fund that is put to 1-1 use with people in Nepal, Guatemala and other connections soon to be made), I have this week joined as a member of Buy 1 Give 1; an inspiring organisation where each and every transaction now results in an immediate benefit for others.
Imagine, (for eg) every time you dine out, a hungry child in India gets fed : that every time you buy a book, a tree gets planted; that every time you bought a coffee, a child in Burma got clean drinking water ...
As more and more businesses look for ways of connecting, not just 'selling' and thus creating loyalty and 'WOW' with their clients and peers, GIVING is becoming a fundamental, and follows through on our previous topics on Social Entrepreneurship, not merely Social Responsibility.
If you haven't already heard of this concept or organisation, or you have but are open to learn more and find your own unique contribution, please check www.B1G1.com
Martin Gray
+64-(0)21-157-8856 (mob)
martin [at] martingray.co.nz
www.friendsoftheworld.co.nz : "Make Giving your Living"
www.b1g1.com : Making a difference : one transaction at a time
www.myfreebottle.info : your first Body Balance for free