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Martin Gray
Foundation Member

"MartinGray"

How Friends of the World is expanding social enterprise still further, in the very act of growing a business that deliberately and directly funds more one-to-one aid & trade projects around the world.

February 2010 Posts

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  Social Entrepreneurship: profit for purpose
Blog Entry

Social Entrepreneurship : Buy 1 Give 1

Wednesday, February 17th 2010 @ 1:21 PM (not yet rated)    post viewed 581 times

Following on from the recent creation of Friends of the World, (an initiative to direct more of my residual / referral-based income to a fund that is put to 1-1 use with people in Nepal, Guatemala and other connections soon to be made), I have this week joined as a member of Buy 1 Give 1; an inspiring organisation where each and every transaction now results in an immediate benefit for others.

Imagine, (for eg) every time you dine out, a hungry child in India gets fed : that every time you buy a book, a tree gets planted; that every time you bought a coffee, a child in Burma got clean drinking water ...

As more and more businesses look for ways of connecting, not just 'selling' and thus creating loyalty and 'WOW' with their clients and peers, GIVING is becoming a fundamental, and follows through on our previous topics on Social Entrepreneurship, not merely Social Responsibility.

If you haven't already heard of this concept or organisation, or you have but are open to learn more and find your own unique contribution, please check www.B1G1.com

Martin Gray

 +64-(0)21-157-8856 (mob)

martin [at] martingray.co.nz

www.friendsoftheworld.co.nz : "Make Giving your Living"

www.b1g1.com : Making a difference : one transaction at a time

www.myfreebottle.info : your first Body Balance for free

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Comments

Dorothy Mossman
guest
a guest said on Wednesday, February 17th 2010 @ 4:57 PM:

Buy1Give1 is great we joined our company Skybright Natural Health up this time last year.
We are very proud to say every time a Skybright product is sold no matter how big or small, we give fresh water to a child in Africa for 1 week through the Well Wishers Trust.
It takes so little to be able to give so much.
We chose to give the gift of water because our business is based on Colloidal Silver Products and most of our donations come from the sale of Colloidal Silver Liquids.
I recommended it to every business. It is a great feeling knowing that you are giving back.
The thing we liked about B1G1 was that you paid your admin fee to B1G1 at the start and then you could be sure that all your donations are going direct to your chosen cause.

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Martin Gray
Foundation Member
Professional Plus
MartinGray said on Wednesday, February 17th 2010 @ 5:08 PM:

I agree wholeheartedly : the transparency of the 'giving' is so important, with many people feeling that normal charitable giving becomes sometimes in competition for each dollar with the 'business costs' of running the admin etc : yes, B1G1 are very clear : the giving is done as a calc each month, based on your businesses 'transactions' and the amount you agreed to give per trans: then you just pay direct to the cause itself, and so all goes direct without passing thru the B1G1 org hands in any way : makes it easier for them too, I would imagine :-)

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